We're more than just marketing
It's about giving back.
Welcome to our homepage. We are a digital marketing company assisting small businesses accelerate their growth through strategy, design, all while providing powerful tools to help them get there.
Check back later if you're looking to accelerate your small business.
We're Currently Under Construction.
We're more than just marketing
It's about giving back.
Welcome to our homepage. We are a digital marketing company assisting small businesses accelerate their growth through strategy, design, all while providing powerful tools to help them get there.
Check back later if you're looking to accelerate your small business.
We're Currently Under Construction.
We're more than just marketing
It's about giving back.
Welcome to our homepage. We are a digital marketing company assisting small businesses accelerate their growth through strategy, design, all while providing powerful tools to help them get there.
Check back later if you're looking to accelerate your small business.
We're Currently Under Construction.
For business owners tired of wasting money on social media...
No More Wasted Ad Spend: Unlock the 'Conversion Booster' Marketing Kit
Get top-notch marketing strategies in one powerful kit
-"Saved me time and delivered results I couldn’t get alone."
10x your results
Step by Step Guide
Deliver up to 25% lower cost per acquisition on average.
Built on proven marketing principles that deliver results across industries.
Tools and tips that help you achieve up to 30% higher engagement and 15% growth in sales.
Achieve up to 20% increased ROI on average with optimized strategies tailored to your business needs.
For business owners tired of wasting money on social media...
No More Wasted Ad Spend: Unlock the 'Conversion Booster' Marketing Kit
Get top-notch marketing strategies in one powerful kit
-"Saved me time and delivered results I couldn’t get alone."
10x your results
Step by Step Guide
Deliver up to 25% lower cost per acquisition on average.
Built on proven marketing principles that deliver results across industries.
Tools and tips that help you achieve up to 30% higher engagement and 15% growth in sales.
Achieve up to 20% increased ROI on average with optimized strategies tailored to your business needs.
For business owners tired of wasting money on social media...
No More Wasted Ad Spend: Unlock the 'Conversion Booster' Marketing Kit
Get top-notch marketing strategies in one powerful kit
-"Saved me time and delivered results I couldn’t get alone."
Deliver up to 25% lower cost per acquisition on average.
Built on proven marketing principles that deliver results across industries.
Tools and tips that help you achieve up to 30% higher engagement and 15% growth in sales.
Achieve up to 20% increased ROI on average with optimized strategies tailored to your business needs.
REALITY CHECK:
Your marketing efforts are costing you more than just money.
Many business owners are unknowingly wasting thousands of dollars each year on ad campaigns and social media strategies that simply don’t deliver. Without a clear, tailored plan, you're not just losing money—you’re losing time, energy, and potential customers.
The hard truth? ❌ Your competitors with better strategies are attracting the audience you’re working so hard to reach. Meanwhile, your ad spend keeps climbing, and your results remain stagnant.
The good news? 🌟 The 'Conversion Booster Marketing Kit' simplifies your marketing, slashes unnecessary costs, and helps you achieve measurable growth—all without the guesswork.
What Our CB Marketing Kit Does
What Our CB Marketing Kit Does
Simplifies Your Marketing
Cuts through the noise with step-by-step strategies that are clear, actionable, and tailored to your business needs.
Simplifies Your Marketing
Cuts through the noise with step-by-step strategies that are clear, actionable, and tailored to your business needs.
Maximizes ROI
Provides proven techniques to reduce ad spend, increase efficiency, and achieve measurable results without wasting resources.
Maximizes ROI
Provides proven techniques to reduce ad spend, increase efficiency, and achieve measurable results without wasting resources.
Boosts Conversions
Transforms clicks into loyal customers with strategies that actually drive sales, not just empty traffic.
Boosts Conversions
Transforms clicks into loyal customers with strategies that actually drive sales, not just empty traffic.
Saves You Time
Streamlines your efforts, so you can focus on running your business while your marketing works smarter for you.
Saves You Time
Streamlines your efforts, so you can focus on running your business while your marketing works smarter for you.
What Our CB Marketing Kit Doesn't Do
What Our CB Marketing Kit Doesn't Do
Won’t Make You Millions Overnight
Marketing takes time and consistent effort. This kit gives you the tools to build success, not quick fixes.
Won’t Make You Millions Overnight
Marketing takes time and consistent effort. This kit gives you the tools to build success, not quick fixes.
Won't Do The Work For You
While it simplifies the process, you’ll still need to put in the effort to execute the strategies and see results.
Won't Do The Work For You
While it simplifies the process, you’ll still need to put in the effort to execute the strategies and see results.
May Not Be A Match For Your Business
If you’re looking for a one-size-fits-all solution or aren’t ready to invest in your marketing, this isn’t for you.
May Not Be A Match For Your Business
If you’re looking for a one-size-fits-all solution or aren’t ready to invest in your marketing, this isn’t for you.
Won’t Work Without Commitment
This kit is designed for business owners ready to take action. It provides the tools and strategies, but real growth requires follow-through.
Won’t Work Without Commitment
This kit is designed for business owners ready to take action. It provides the tools and strategies, but real growth requires follow-through.
We’re a local marketing expert, helping businesses stop wasting time and money on strategies that don’t work while delivering proven solutions that drive real results.
We’re a local marketing expert, helping businesses stop wasting time and money on strategies that don’t work while delivering proven solutions that drive real results.
Tired of Marketing That Doesn’t Work?
We simplify marketing chaos with strategies that actually convert.
Let’s be real—marketing can feel like trying to assemble IKEA furniture without instructions 🛠️. It leaves you wondering…why can't it be more simple?
Here’s how we can help:
The 'Conversion Booster Marketing Kit'
Your all-in-one guide to smarter marketing. Packed with proven strategies, insider tips mainstream marketers won’t share, and tools designed to boost your ROI 🚀. It’s like having a marketing expert on speed dial—minus the awkward small talk.
One-on-One Strategy Sessions
Prefer a hands-on approach? Let’s work together to create a personalized plan to crush your goals. From fixing ad funnels to /mastering social media, we’ll turn your chaos into clarity📈.
Because let’s face it, marketing shouldn’t be this hard—or this boring. Let’s make it work for you.
You May Be A Good Fit If..
You’re Tired of Wasting Your Budget...
We help you stop throwing money at strategies that don’t work. With a focus on what actually delivers results, you’ll finally get the ROI you deserve.
You Need Conversions, Not Just Clicks...
Our strategies turn visitors into paying customers. Forget meaningless metrics—we help you focus on what drives real growth for your business.
You Want to Save Time and See Results...
We streamline your marketing, saving you hours while delivering strategies that work. Spend less time guessing and more time running your business.
You’re Overwhelmed by Where to Start...
We break it all down with clear, actionable steps to get your marketing back on track. No experience? No problem. We’ve got you covered.
You’re Tired of Confusing Strategies...
We cut through the noise with simple, proven solutions tailored to local businesses. No jargon, no confusion—just results.
You’re Ready to Stand Out Locally...
We give you the tools and strategies to connect with your community and make a real impact. Because your business deserves to shine where it matters most.
You’re Tired of Wasting Your Budget...
We help you stop throwing money at strategies that don’t work. With a focus on what actually delivers results, you’ll finally get the ROI you deserve.
You Need Conversions, Not Just Clicks...
Our strategies turn visitors into paying customers. Forget meaningless metrics—we help you focus on what drives real growth for your business.
You Want to Save Time and See Results...
We streamline your marketing, saving you hours while delivering strategies that work. Spend less time guessing and more time running your business.
You’re Overwhelmed by Where to Start...
We break it all down with clear, actionable steps to get your marketing back on track. No experience? No problem. We’ve got you covered.
You’re Tired of Confusing Strategies...
We cut through the noise with simple, proven solutions tailored to local businesses. No jargon, no confusion—just results.
You’re Ready to Stand Out Locally...
We give you the tools and strategies to connect with your community and make a real impact. Because your business deserves to shine where it matters most.
You’re Tired of Wasting Your Budget...
We help you stop throwing money at strategies that don’t work. With a focus on what actually delivers results, you’ll finally get the ROI you deserve.
You Need Conversions, Not Just Clicks...
Our strategies turn visitors into paying customers. Forget meaningless metrics—we help you focus on what drives real growth for your business.
You Want to Save Time and See Results...
We streamline your marketing, saving you hours while delivering strategies that work. Spend less time guessing and more time running your business.
You’re Overwhelmed by Where to Start...
We break it all down with clear, actionable steps to get your marketing back on track. No experience? No problem. We’ve got you covered.
You’re Tired of Confusing Strategies...
We cut through the noise with simple, proven solutions tailored to local businesses. No jargon, no confusion—just results.
You’re Ready to Stand Out Locally...
We give you the tools and strategies to connect with your community and make a real impact. Because your business deserves to shine where it matters most.
Download Your CB Marketing Kit
Download Your CB Marketing Kit
SELECT YOUR STRATEGY
Your business, your way forward.
DIY Success: Download the 'Conversion Compass' Kit
Take control of your marketing with our easy-to-follow kit. Save time, avoid costly mistakes, and drive efficiency with proven strategies that work. Perfect for business owners who want to cut through the noise and see real results—on their own terms.
Download Your CB Kit
"I finally got my time back and we're seeing a stream of new clients."
DIY Success: Download the 'Conversion Compass' Kit
Take control of your marketing with our easy-to-follow kit. Save time, avoid costly mistakes, and drive efficiency with proven strategies that work. Perfect for business owners who want to cut through the noise and see real results—on their own terms.
Download Your CB Kit
"I finally got my time back and we're seeing a stream of new clients."
DIY Success: Download the 'Conversion Compass' Kit
Take control of your marketing with our easy-to-follow kit. Save time, avoid costly mistakes, and drive efficiency with proven strategies that work. Perfect for business owners who want to cut through the noise and see real results—on their own terms.
Download Your CB Kit
"I finally got my time back and we're seeing a stream of new clients."
Hands-On Help: One-on-One Strategy Session
Let’s work together to transform your marketing. I’ll audit your website and social media pages, pinpoint opportunities for improvement, and provide actionable steps to elevate your brand. Get expert guidance tailored to your business for next-level growth.
Let's Work Together
Todd P., Kristy D., & many more…
Trusted by
Hands-On Help: One-on-One Strategy Session
Let’s work together to transform your marketing. I’ll audit your website and social media pages, pinpoint opportunities for improvement, and provide actionable steps to elevate your brand. Get expert guidance tailored to your business for next-level growth.
Let's Work Together
Todd P., Kristy D., & many more…
Trusted by
Hands-On Help: One-on-One Strategy Session
Let’s work together to transform your marketing. I’ll audit your website and social media pages, pinpoint opportunities for improvement, and provide actionable steps to elevate your brand. Get expert guidance tailored to your business for next-level growth.
Let's Work Together
Todd P., Kristy D., & many more…
Trusted by
I AM THE BACKWARDS MARKETER
I’m Ken, the guy behind The Backwards Marketer. I’m all about cutting through the marketing fluff and giving local businesses what they really need—strategies that actually work. From websites that do more than just look pretty to social media that actually drives results, I focus on making marketing simple, effective, and easy to manage. That’s why I created the 'Conversion Compass Marketing Kit', packed with tools and strategies to save you time, cut costs, and grow your business the smart way. My goal? Help you take control of your marketing without wasting time or money. Let’s make it happen.
Drop Me A Message
Back to Bio
I AM THE BACKWARDS MARKETER
I’m Ken, the guy behind The Backwards Marketer. I’m all about cutting through the marketing fluff and giving local businesses what they really need—strategies that actually work. From websites that do more than just look pretty to social media that actually drives results, I focus on making marketing simple, effective, and easy to manage. That’s why I created the 'Conversion Compass Marketing Kit', packed with tools and strategies to save you time, cut costs, and grow your business the smart way. My goal? Help you take control of your marketing without wasting time or money. Let’s make it happen.
Drop Me A Message
Back to Bio
I AM THE BACKWARDS MARKETER
I’m Ken, the guy behind The Backwards Marketer. I’m all about cutting through the marketing fluff and giving local businesses what they really need—strategies that actually work. From websites that do more than just look pretty to social media that actually drives results, I focus on making marketing simple, effective, and easy to manage. That’s why I created the 'Conversion Compass Marketing Kit', packed with tools and strategies to save you time, cut costs, and grow your business the smart way. My goal? Help you take control of your marketing without wasting time or money. Let’s make it happen.
Drop Me A Message
Back to Bio
5-Star Google Rating
5-Star Google Rating
5-Star Google Rating
Personal Reviews
I didn't say it...they did. Check out some of these reviews based on my one-on-one services.
"From start to finish, Ken’s professionalism and 'efficiency stood out."
"From start to finish, Ken’s professionalism and 'efficiency stood out."
"From start to finish, Ken’s professionalism and 'efficiency stood out."
I had a fantastic experience working with Ken! He was incredibly affordable and made the entire process effortless. From start to finish, Ken’s professionalism and efficiency stood out. He was always available to answer my questions and provided clear guidance every step of the way. If you’re looking for someone who combines great value with exceptional service, Ken is the person to go to. Highly recommend!
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Todd P.
I had a fantastic experience working with Ken! He was incredibly affordable and made the entire process effortless. From start to finish, Ken’s professionalism and efficiency stood out. He was always available to answer my questions and provided clear guidance every step of the way. If you’re looking for someone who combines great value with exceptional service, Ken is the person to go to. Highly recommend!
-
Todd P.
I had a fantastic experience working with Ken! He was incredibly affordable and made the entire process effortless. From start to finish, Ken’s professionalism and efficiency stood out. He was always available to answer my questions and provided clear guidance every step of the way. If you’re looking for someone who combines great value with exceptional service, Ken is the person to go to. Highly recommend!
-
Todd P.
"The Backwards Marketer has been an instrumental part in the branding and growth"
"The Backwards Marketer has been an instrumental part in the branding and growth"
"The Backwards Marketer has been an instrumental part in the branding and growth"
The Backwards Marketer has been an instrumental part in the branding and growth of Fresh Press Burger. From web design to in store promotional materials Ken nails it every single time!
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Justin E.
The Backwards Marketer has been an instrumental part in the branding and growth of Fresh Press Burger. From web design to in store promotional materials Ken nails it every single time!
-
Justin E.
The Backwards Marketer has been an instrumental part in the branding and growth of Fresh Press Burger. From web design to in store promotional materials Ken nails it every single time!
-
Justin E.
"Ken is your MAN when it comes to a basic or complex website or landing page."
"Ken is your MAN when it comes to a basic or complex website or landing page."
"Ken is your MAN when it comes to a basic or complex website or landing page."
Ken is your MAN when it comes to a basic or complex website or landing page. I’m extremely happy with my small business site ! Highly recommend!!!!
-
Kristy D.
Ken is your MAN when it comes to a basic or complex website or landing page. I’m extremely happy with my small business site ! Highly recommend!!!!
-
Kristy D.
Ken is your MAN when it comes to a basic or complex website or landing page. I’m extremely happy with my small business site ! Highly recommend!!!!
-
Kristy D.
CASE STUDIES
Of Businesses Using Our Same Strategies
Lead Guru's Landing Page Optimization
Lead Guru, a digital agency, enhanced their email list growth by transforming a static landing page into an interactive quiz. This change increased their conversion rate from 55% to 75%, showcasing the power of engaging content in capturing leads.
- Source: OptinMonster
ClickMechanic's Heatmap Utilization
ClickMechanic, a UK-based marketplace, used heatmaps to identify user engagement areas on their landing pages. By focusing on these hotspots, they improved user interaction without a complete redesign, leading to a 60% increase in conversions.
-Source: Hotjar
Mercedes-Benz's Instagram Campaign
Mercedes-Benz aimed to connect with a younger audience by collaborating with top Instagram photographers. Each photographer was given a new Mercedes CLA and tasked with creating engaging content. The campaign resulted in 87 million organic impressions and 2 million likes, demonstrating the effectiveness of targeted social media strategies.
- Source: Social Sellinator
Dove's #SpeakBeautiful Twitter Campaign
Dove partnered with Twitter to launch the #SpeakBeautiful campaign, addressing negative social media chatter. This initiative led to a 30% reduction in negative beauty tweets and significantly boosted brand engagement, highlighting the impact of purpose-driven social media campaigns.
- Source: Social Sellinator
Love Child Organics' Visual and Targeting Shift
Love Child Organics improved their landing page by changing visuals and refining their target audience. These adjustments led to a 22% increase in conversions, emphasizing the importance of aligning design and messaging with audience preferences.
- Source: Unbounce
Lead Guru's Landing Page Optimization
Lead Guru, a digital agency, enhanced their email list growth by transforming a static landing page into an interactive quiz. This change increased their conversion rate from 55% to 75%, showcasing the power of engaging content in capturing leads.
- Source: OptinMonster
ClickMechanic's Heatmap Utilization
ClickMechanic, a UK-based marketplace, used heatmaps to identify user engagement areas on their landing pages. By focusing on these hotspots, they improved user interaction without a complete redesign, leading to a 60% increase in conversions.
-Source: Hotjar
Mercedes-Benz's Instagram Campaign
Mercedes-Benz aimed to connect with a younger audience by collaborating with top Instagram photographers. Each photographer was given a new Mercedes CLA and tasked with creating engaging content. The campaign resulted in 87 million organic impressions and 2 million likes, demonstrating the effectiveness of targeted social media strategies.
- Source: Social Sellinator
Dove's #SpeakBeautiful Twitter Campaign
Dove partnered with Twitter to launch the #SpeakBeautiful campaign, addressing negative social media chatter. This initiative led to a 30% reduction in negative beauty tweets and significantly boosted brand engagement, highlighting the impact of purpose-driven social media campaigns.
- Source: Social Sellinator
Love Child Organics' Visual and Targeting Shift
Love Child Organics improved their landing page by changing visuals and refining their target audience. These adjustments led to a 22% increase in conversions, emphasizing the importance of aligning design and messaging with audience preferences.
- Source: Unbounce
Lead Guru's Landing Page Optimization
Lead Guru, a digital agency, enhanced their email list growth by transforming a static landing page into an interactive quiz. This change increased their conversion rate from 55% to 75%, showcasing the power of engaging content in capturing leads.
- Source: OptinMonster
ClickMechanic's Heatmap Utilization
ClickMechanic, a UK-based marketplace, used heatmaps to identify user engagement areas on their landing pages. By focusing on these hotspots, they improved user interaction without a complete redesign, leading to a 60% increase in conversions.
-Source: Hotjar
Mercedes-Benz's Instagram Campaign
Mercedes-Benz aimed to connect with a younger audience by collaborating with top Instagram photographers. Each photographer was given a new Mercedes CLA and tasked with creating engaging content. The campaign resulted in 87 million organic impressions and 2 million likes, demonstrating the effectiveness of targeted social media strategies.
- Source: Social Sellinator
Dove's #SpeakBeautiful Twitter Campaign
Dove partnered with Twitter to launch the #SpeakBeautiful campaign, addressing negative social media chatter. This initiative led to a 30% reduction in negative beauty tweets and significantly boosted brand engagement, highlighting the impact of purpose-driven social media campaigns.
- Source: Social Sellinator
Love Child Organics' Visual and Targeting Shift
Love Child Organics improved their landing page by changing visuals and refining their target audience. These adjustments led to a 22% increase in conversions, emphasizing the importance of aligning design and messaging with audience preferences.
- Source: Unbounce
Lead Guru's Landing Page Optimization
Lead Guru, a digital agency, enhanced their email list growth by transforming a static landing page into an interactive quiz. This change increased their conversion rate from 55% to 75%, showcasing the power of engaging content in capturing leads.
- Source: OptinMonster
ClickMechanic's Heatmap Utilization
ClickMechanic, a UK-based marketplace, used heatmaps to identify user engagement areas on their landing pages. By focusing on these hotspots, they improved user interaction without a complete redesign, leading to a 60% increase in conversions.
-Source: Hotjar
Mercedes-Benz's Instagram Campaign
Mercedes-Benz aimed to connect with a younger audience by collaborating with top Instagram photographers. Each photographer was given a new Mercedes CLA and tasked with creating engaging content. The campaign resulted in 87 million organic impressions and 2 million likes, demonstrating the effectiveness of targeted social media strategies.
- Source: Social Sellinator
Dove's #SpeakBeautiful Twitter Campaign
Dove partnered with Twitter to launch the #SpeakBeautiful campaign, addressing negative social media chatter. This initiative led to a 30% reduction in negative beauty tweets and significantly boosted brand engagement, highlighting the impact of purpose-driven social media campaigns.
- Source: Social Sellinator
Love Child Organics' Visual and Targeting Shift
Love Child Organics improved their landing page by changing visuals and refining their target audience. These adjustments led to a 22% increase in conversions, emphasizing the importance of aligning design and messaging with audience preferences.
- Source: Unbounce
Download Your CB Marketing Kit
Download Your CB Marketing Kit
Download Your CB Marketing Kit